SEO report of lifepac.co.nz

Emergency Survival kits NZ for any Earthquake or Disaster.

www.lifepac.co.nz/

Our survival kits contain all the items you will need for a Civil Defence disaster or emergency. We offer top quality 72hr grab and run kits at the lowest ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.lifepac.co.nz/

Character length : 18

Title
Emergency Survival kits NZ for any Earthquake or Disaster.
Description
Our survival kits contain all the items you will need for a Civil Defence disaster or emergency. We offer top quality 72hr grab and run kits at the lowest prices.
Keywords (meta keywords)
Survival kit NZ

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Emergency Survival kits NZ for any Earthquake or Disaster.

Character length : 58

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
140000
Heading structure in the source code
  • <H1> Survival kits to get thru any Civil Defence Disaster or Emergency.. Buy Now Survive Later!
  • <H2> NEW ZEALANDS PREMIUM SURVIVAL KITS
  • <H2> 
  • <H2> SINCE 
  • <H2> 2009
Word cloud
  • kits10
  • survival10
  • emergency7
  • products5
  • disaster4
  • family4
  • see3
  • compiled2
  • get2
  • quality2
  • run2
  • grab2
  • now2
  • buy2
  • survive2
Keyword matrix
wordtitledescriptionsheading
kits
survival
emergency
products
disaster
family
Two Word cloud
  • survival kits6
Three Word cloud
  • emergency survival kits2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
3.90
Flesch Reading Ease
75.50
Coleman Liau Index
10.30
Automated Readability Index (ARI)
1.90
Dale–Chall Readability
5.70
SMOG Index
8.80
Spache Readibility
5.00
Number of letters
1017
Number of words
229
Number of sentences
47
Average words per sentences
5
Number of syllables
342
Syllables in words
346
Average syllables in words
1.49
Number of words in first three syllables
44
Percentage of word / syllables
19.21
Words not in Dale-Chall easy-word list
79
Words not in Spache easy-word list
49

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 2 seconds have passed until the page started to load.
Table layout
Error! Avoid using nested tables!
Number of HTTP resources
15
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://www.lifepac.co.nz/uploads/js/cmscommon_mobile.js
List of render blocking css files
  • https://cdn.cms-tool.net/uploads/js/cmscommon_mobile.css
  • https://www.lifepac.co.nz/.. /publishedMobileA.css?ver=1491093004000

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • https://www.lifepac.co.nz/uploads/js/mobileDetectV2.js
  • https://www.lifepac.co.nz/uploads/js/cmscommon.js?ver=1492638799000
File size of all javascript files combined
4.41KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • https://www.lifepac.co.nz/uploads/js/cmscommon.css?ver=1492638746000
  • https://www.lifepac.co.nz/uploads/87799/css/publishedA.css?ver=1491093004000
File size of all css files combined
13.04KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
9.67KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
11
Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
285.53KB
Image optimisation
You can save 165.2KB (60% compression) by optimising the images below:

 Website security

IP
34.251.209.179
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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